This session aims to present the current landscape of work and how this is evolving alongside economic and hiring trends. With focus on flexible talent and skills-centric talent models, the […]
The accelerating rate of change of technology will result in even faster change in the future, meaning marketers need a robust approach of assessing technology against their needs. It’s impossible […]
Cases med Dr. Oetker & Volkswagen TikTok er i konstant udvikling og spiller en stadig større rolle i danskernes hverdag. Det til trods er der stadig mange brands, der tøver […]
The Fundamentals of Sponsorship Series Three one-hour sessions, over a four-week period, October -November 2024. The Fundamentals of Sponsorship Series is designed for WFA Member marketing professionals who are new […]
Overall, this module will equip marketers with the knowledge and tools they will need to navigate the evolving privacy landscape and thrive in a privacy-first AI digital world.This module will […]
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Measurement is one of the key challenges for modern-day marketers, with ever-increasing pressure to show value beyond just impressions and clicks. In a cookieless world there’s an opportunity to combine […]
As 2024 comes to a close, we find ourselves at the intersection of reflection and anticipation, looking back on an eventful year in marketing while preparing for the future. This […]
Forecast 2025 - fremtidens mediemarked Marketing forandres hurtigt. Nye digitale medier opstår, forbrugerne ændrer adfærd og de danske nyhedsmedier tilbyder nye løsninger i kampen med techplatformene, som spiser en større […]
For dig der vil forstå og udnytte Retail Media Masterclass’en er en specialiseret uddannelse målrettet marketingprofessionelle, der ønsker at mestre brugen af retail media for at øge synlighed, engagement og […]
For dig der vil opnå bedre effekt og kontrol med din markedsføring Markedsføring handler om effekt. Men hvordan opnår du mere af den ønskede effekt, og hvordan dokumenteres det. Det […]
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