Q-faktor, biler; 5 analyser giver et unikt branche-benchmark – hvem er mest effektiv: Tesla eller Mercedes?

Oday Østerfælled Torv 4, København, Denmark

Seminar med analysens resultater. Læs mere om metoden her og i en artikel om analysen her: https://markedsforing.dk/artikler/nyheder/tesla-i-digital-infight-med-mercedes/ Indhold: – Kort intro v. Thomas Kragh, Dansk Annoncørforening– Kendskab v. Kantar/Gallup v. Sven Nakotte– Loyalitetsmåling v. Mikkel Korntved, Loyalty Group– Branding v. Kristina May Prise, AM Copenhagen– UX/digital kundeoplevelse v. Jacob Hvam, Oday– Digital performance v. Asger […]

Free

Konference: Digital Advertising 24 – få 500kr rabat

Pressen, JP/Politiken Media Group JP/Politiken

Se program på: https://iabdanmark.dk/digital-advertising/program/ Om fremtidens medier, AI's rolle og et internationalt oulook. Arrangeret i samarbejde med IAB & Danske Medier

kr.1550

Supercharging creativity

Se mere om eventet og tilmelding på: https://wfanet.org/events/item/4033/knowledge-spotlight-supercharging-creativity?utm_source=mailing&utm_medium=email&utm_campaign=upcoming-wfa-webinars-for-you-and-your-members-august-september-2024

Free

Qfaktor: 6 internetleverandører: Telenor, YouSee, Telia, Hiper, Norlys, Waoo

Dansk Markedsføring Bredgade 19E, København

Nyeste Q-faktor analyse om de 6 største internet-leverandører (udgives 1.9 i Markedsføring). Læs om metoden her: https://www.danskannoncørforening.dk/qfaktor/ TILMELDING SKER HER: https://markedsforing.dk/kurser/seminar-q-faktor/ « All Events Qfaktor: 6 internetleverandører: Telenor, YouSee, Telia, Hiper, Norlys, Waoo September 13 @ 09:00 - 11:00 Free Dansk Markedsføring Bredgade 19E København, 1260 + Google Map Add to calendar Google Calendar iCalendar […]

Free

Creative perspectives for advertising on Meta platforms

In this session, we will share a variety of creative best practices for advertising on Meta platforms. We walk through recommendations and tools you can consider when developing your next campaign creatives.  This session will provide: 

Free

Meta’s vision for AI 

Webinar

Insight into Meta’s vision for AI, their guiding principles for responsible innovation, and recent/upcoming developments and what they mean for marketers. Tilmelding og yderligere beskrivelse her: About Knowledge Spotlight: Meta’s vision for AI - World Federation of Advertisers (wfanet.org)

Free

Publisher Summit ’24

I samarbejde med Step Network, inviterer vi til "Publisher Summit 24", hvor trends, nye medier og fremtidens markedsføring er emnet. Vi har samlet en eksklusiv gruppe af eksperter, der vil dykke ned i de mest presserende emner inden for mediebranchen. Fra konsekvenserne af tredjepartscookiens-udfasning og fremtidens traffic distribution til Age of Attention og AI’s rolle […]

Free

Webinar: AI-augmented skills

This live session is part of WFA’s practical webinar series, Knowledge Spotlights. Designed for emerging leaders, from junior to mid-level professionals, looking to enhance their marketing skills and knowledge. Join The Liberty Guild for a no-nonsense session that cuts through the noise and shows you how to genuinely leverage Generative AI to liberate your creativity […]

Free