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Q-faktor, biler; 5 analyser giver et unikt branche-benchmark – hvem er mest effektiv: Tesla eller Mercedes?

August 23 @ 09:00 11:00

Seminar med analysens resultater. Læs mere om metoden her og i en artikel om analysen her: https://markedsforing.dk/artikler/nyheder/tesla-i-digital-infight-med-mercedes/

Indhold:
– Kort intro v. Thomas Kragh, Dansk Annoncørforening
– Kendskab v. Kantar/Gallup v. Sven Nakotte
– Loyalitetsmåling v. Mikkel Korntved, Loyalty Group
– Branding v. Kristina May Prise, AM Copenhagen
– UX/digital kundeoplevelse v. Jacob Hvam, Oday
– Digital performance v. Asger Storebjerg, Transact

Kom og hør om fra de bedste, og hvilke resultater der har skabt mest effekt.

Free

Dansk Annoncørforening

Oday

Østerfælled Torv 4
København, Denmark
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